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het begint met taal

Would you like to talk to me?

Strategy and campaign

Would you like to talk to me?

Challenge client

In the Netherlands there are more than 200,000 migrants who struggle with the Dutch language. NGO ‘Het begint met Taal’ asked us to develop an awareness campaign to activate the potential volunteers for their language education initiative.


Together with ‘Het begint met Taal’ (It Begins with Language), we developed a Hero campaign in which migrants, in a sometimes direct manner, get a chance to have a conversation.

“I love working with Koekepeer. Our 'Would you like to talk to me?' campaign was nominated for the Best Dutch Social Award.”

Eline Dragt

Project Manager, Het Begint met Taal

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