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GRAYT

Meet Greyt

Grayt hero campaign

People stories.

Challenge client

Greyt is a provider of part-time and interim CFOs. Although all Greyt CFOs are very good as finance experts, selection and recruitment at the C-level is based on more than just expertise. For Greyt, it is important to position every CFO as a professional and as a person.

Our vision

As far as we are concerned, quality should be a matter of hygiene. CFOs make the difference through their deep expertise, their network and their (life) experience. You build trust by really getting to know someone.   

Execution

A storytelling campaign in which we show the Greyt CFOs as experts and as genuine human beings.

“When it comes to communication, Koekepeer distinguishes itself compared to other agencies. They are fast and friendly. In addition, they are not afraid to ask difficult questions if this contributes to the success of the campaign.

Jurjen Nouhet

Head of marketing, All your BI

Real people,
real stories.

Great stories,
Greyt people.

Your story
could change the future.

One story could change your future.

Strong brands do not 'just happen'.
Strong brands are built day after day with the power of storytelling. Because real people are 'wired' for flesh-and-blood stories.